Faceted Navigation

Make thousands of products manageable with relevant facets.

Faceted Navigation helps visitors take a big result set step by step back on properties that are really important for that category.

Context-dependent facets

Show with shoes size and color, with televisions screen size and resolution and with furniture material and size.

Numbers and availability

Show how many results a choice yields and avoid filtering options that add nothing.

SEO and UX Separation

A good faceted-navigation strategy keeps ease of use and indexability consciously apart so filter combinations don’t cause unnecessary SEO noise.

What is Faceted Navigation?

A navigation method in which visitors refine a product set through multiple properties that together determine the current results.

Is this the same as regular filters?

Facets are more dynamic: they are linked to features and the current result set.

Why is this important in large catalogues?

Because otherwise visitors have to assess too many products at the same time and difficult to arrive at a relevant selection.