Lexical precision
Exact words, SKUs, brands and model names get the precision they need.
Glossary
Hybrid Search
Hybrid Search combines multiple search methods to assess exact product terms and descriptive customer questions in one ranking.
Semantic flexibility
Helping meaning-oriented signals help when visitors use natural or descriptive language.
Combining in ranking
The signals are brought together in one final order, possibly supplemented with product or commercial signals.
Why measure?
A good hybrid approach should demonstrably deliver better result sets without deteriorating critical exact matches.